Thursday, August 11, 2011

When to Get Help for Your Business

Most people only think about their health when they are sick. Fortunately, some of us are now beginning to learn to think about living a healthy lifestyle so we do not get sick. My message to you is that the wellness theory that applies to our personal health also applies to our business health.

As a business consultant, I get the vast majority of calls from clients when their business is sick. My phones rings when their sales are down, when their costs are too high, when their employees are not performing, etc. etc. etc. In some cases they call me when it is too late. I have had the misfortune of having to tell clients that it is too late for me or anyone else to help them. It is time for them to close their doors for good.

My advice to you is this. Just as it is important for you to live a healthy life style and to see the doctor for your annual physical BEFORE you are sick, the same is true for your business. The best time to call me (or anyone else for help) is BEFORE your troubles begin. We can look at what needs to be done to keep your sales from going down or your costs from going up. We can develop programs to keep good employees and to keep them motivated. We can do the things necessary to grow your business.

My business has increased significantly since the recession started. Why? Because when times were good, everyone was happy. No one was concerned about the health of their business. They were playing golf, fishing, and on vacation. No one felt that they needed any help. My, how times have changed.

Not only are times of prosperity the best time to prevent problems, but it is also the least expensive time to get help. Just as it is less expensive to pay an attorney to review a contract before you sign it rather than pay him or her to try to get you out of a bad contract, it is also cheaper to pay a consultant to review your business practices when times are good than to pay him or her to try to dig you out of a hole. And of course, when times are bad, there is always the issue of even having enough money to pay for help.

Don't wait until it is too late. Keep yourself and your business as healthy as you can.

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